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2022.11.11 iGoMoon

Your guide for creating a powerful B2B buyer persona

Our complete B2B Buyer Persona Guide helps you to create Personas with simple steps, lots of checklists, and tips for how to use your Persona in HubSpot

HubSpot Development, How To's, Strategy, HubSpot Marketing Hub

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2022.11.05 iGoMoon

Vidyard: Our favorite video marketing platform

Learn why iGoMoon's favorite video host platform is Vidyard and why it's the best tool if you're serious about video in your inbound marketing strategy.

Strategy, Vidyard, HubSpot Marketing Hub

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2022.11.03 Alexander Nieminen

iGoMoon’s guide to inbound marketing strategy

An inbound marketing strategy can generate more leads and build trust with customers early, by offering them something and answering their questions.

How To's, Strategy, HubSpot Marketing Hub

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2022.10.30 Alexander Nieminen

5 questions to ask in order to develop reliable buyer personas

There are 5 questions you need to ask in order to create a buyer persona. By doing this, it'll help you tailor content accordingly and drive qualified leads

Strategy, HubSpot Marketing Hub

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2022.10.26 iGoMoon

10 ways to use video throughout your sales process

Everything you and your sales teams need to know about using video in your sales outreach to help start conversations and increase your response rate.

Strategy, Vidyard, HubSpot Marketing Hub

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2022.03.14 Yusrah Julius

iGoMoon's Discovery Workshop: What it is and why you need to have one

Why you should book an iGoMoon discovery workshop to develop a strategic growth plan for your business.

Strategy, Workshop, HubSpot Marketing Hub

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2021.10.24 Tayla Fagan

Exclusive interview with Katie Bentz: Skyrocket your content strategy with Vidyard

We interviewed Vidyard partner manager Katie Bentz, who gives us the marketers' perspective of the power of using video in your content marketing strategy.

How To's, Strategy, Vidyard

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2019.04.03 Matilda Stenbacka

Step by Step: A Brand Awareness (Inbound Marketing) Campaign

It's important to understand that Inbound Marketing is a long-term marketing process. It takes careful planning and clear execution. In this post we discuss one type of an annual campaign process and what goes into each sprint.

Recommended, Strategy

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2019.02.18 Fia Jonsson

Not seeing the Marketing Results You Were Looking For? You're Not Alone

Do you swear by marketing best practices, but can't wrap your head around why you're not achieving your goals? Download our guide Inbound Marketing Plan and establish a clear strategy for the future.

Strategy, HubSpot Marketing Hub

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Strategy

iGoMoon Blog

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