Search engine optimization

Get higher rankings and more revenue

SEO is one of the best methods for driving valuable inbound traffic to your website. You will earn qualified leads that you can nurture towards conversion

Rank on the first page of Google

Search engine optimization (SEO) is the process of optimizing your online content so search engines (like Google) will display it as one of the top results. SEO is as much about people as it is about search engines. Understand what people are searching for online, the answers they’re looking for, the words they’re using, and what type of content they enjoy. Once you do you’ll be able to connect to prospects searching online for the solutions you offer.

Search engines or answer machines?

A quick snapshot of how search engines work. They crawl millions and sometimes billions of pieces of content and evaluate them to determine which piece of content is going to give the best answer to your query. We work to push your website to the top of the search engine results page (SERP) and increase exposure to your website.

Our SEO offering includes

Keyword analysis

We start by understanding your audience’s search behaviors and define which keywords are most profitable to optimize for. SEO operates on keywords. If you want your pages to rank in the right results, you must choose the right keywords for your campaign.

On-page analysis

We want to understand the structure and content of your website in order to optimize. We’ll edit the HTML code of each page which assists in driving traffic and ranking well on search engines. The important thing to remember about on-page SEO is that you can control the factors that influence it.

Copy and content strategy

We’ll help you create a content marketing strategy with a copy tailored to suit your target audience’s search queries. The keywords we determine to be most profitable from our keyword analysis will become the foundation for creating content that delights your audience.

Link building strategy

Using both internal and external links throughout the content of your website is crucial for your ranking on search engines. We’ll develop a link building strategy with the goal to reach a higher position in the SERPs to drive more relevant inbound traffic.

Monitoring and reporting

SEO is about refining and improving the results of your website over time. We’ll continuously monitor and report on your organic growth and optimize accordingly for search and this is a part of our work in a Growth partnership with our customers.